Blog & Resources
Short, useful articles about getting more out of the tools your business runs on.
If you've searched 'how to build a custom CRM' and hit walls of developer jargon, this is the plain version. What to plan, what to skip in v1, what it costs, and how long the first working version actually takes.
Read articleSalesforce and HubSpot look cheap on the first invoice. Over five years, for a 15-person BC business, the math often flips harder than owners expect. Here's the honest version.
Read articleMost CRM SaaS is fine - until it isn't. Here are the specific signals that you've outgrown the rental model and the math is now on the side of owning your own.
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Most failed CRMs aren't bad software. They're good software built on top of a workflow nobody bothered to write down. Here's the discovery work we do first.
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QuickBooks is a great tool until it isn't. Here's the honest version of when a custom app starts to make sense, and what the switch actually looks like.
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Most local businesses don't hate their CRM. They hate the seven small frustrations it creates every single day. Each one is small. Together they cost real money.
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Most small law firms run on a shared inbox, a conflict-check spreadsheet, and individual lawyer notebooks. It works until it doesn't. Here's how to tell which side of the line you're on.
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Jobber is built for trades. For a 2-5 person operation it's usually exactly right. Here's how to tell when the per-seat pricing and workflow fit have stopped working for you.
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Most small businesses we look at are paying $500-1500/month for software they don't fully use. Here's how that bill quietly grows, and what to do about it.
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Spreadsheets are the duct tape of small business operations. They start simple, then quietly grow into the system that runs everything, until they break.
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Custom software gets pitched as a cure for everything. In reality, most small businesses need one of a small handful of well-defined tools.
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Most local service businesses don't lose customers because their work is bad. They lose customers because nobody followed up. A simple CRM fixes that.
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The single biggest factor in whether a custom app project goes well isn't the technology, it's how clearly you can describe the problem before the build starts.
Read articleA short conversation goes a long way. Share what's slowing you down, we'll suggest a practical first step.