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Trades and contractors

Custom CRM for a 12-person trades company that outgrew Jobber

12-person plumbing and heating company, Fraser Valley BC

A 12-person plumbing and heating company was paying more every quarter as they added techs. We built a custom CRM shaped around their real workflow: intake, dispatch, quotes, deposits, invoices, and an owner's dashboard on a phone.

Anonymized. Real project shape and outcome ranges, identifying details changed to protect client confidentiality.

Illustration for Custom CRM for a 12-person trades company that outgrew Jobber

Headline numbers

What changed

Per-seat SaaS bill

Ended

Payback period

~14 months

Admin time saved

~6 hrs/week

Build time

9 weeks to launch

The problem

Where they were stuck

  • Per-seat pricing meant every new tech cost real money in software.

  • Custom reports the owner wanted needed spreadsheet stitching every month.

  • Quote follow-ups relied on someone remembering.

  • The office and the techs used the same tool but hated different parts of it.

The approach

What we built and why

  1. 1

    Mapped the real flow over two discovery calls.

  2. 2

    Built three views: tech (mobile-first), office (dispatch, invoicing, customers), owner (dashboard).

  3. 3

    Wired Stripe for deposits and card payments.

  4. 4

    Cleaned monthly export for the bookkeeper.

The result

What it actually did

  • Per-seat bill ended. Build paid back in about 14 months on software savings alone.

  • Bookkeeper recovered about 6 hours a week.

  • Owner sees the four dashboard numbers on a phone.

  • Adding a new tech now costs $0 in software.

Under the hood

What it's built on

Stack & shape

  • Web app (works on phone, tablet, desktop)
  • Postgres database, owned by the client
  • Stripe for deposits and card payments
  • Monthly export to the bookkeeper's year-end tool

Timeline

9 weeks from kickoff to launch, then a 4-week support window.

Custom CRM

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